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Offline robertb

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Apparently a local establishment has secured 3 allocations for the La Ferrari Spider directly from Ferrari.
My partners next door neighbour ?



Offline Aircon

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Apparently a local establishment has secured 3 allocations for the La Ferrari Spider directly from Ferrari.

360C should be happy to hear that :)

I love my car. Buy your own



Offline dkabab

Apparently a local establishment has secured 3 allocations for the La Ferrari Spider directly from Ferrari.

local establishment? I was chatting with some guys from Ferrari Aust the other day and they mentioned about 4 cars to australians, but they werent sure of how many would be delivered to aus



Offline tdc911


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local establishment?

Not trying to be cryptic, just don't want to mention their name even though I thought it was fairly obvious and it came directly from one of their representative's mouths. You visited them last time you were in Melbourne.



Offline tdc911


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Offline 360c

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Apparently a local establishment has secured 3 allocations for the La Ferrari Spider directly from Ferrari.

I gather that the establishment isn't a franchised dealer and the cars will be sold at a premium?

There are currently 2 ways to obtain "special" "limited production" Ferrari cars. Jump through Ferraris hoops and spend many, many millions of dollars buying every model that Ferrari makes and copping the depreciation. You then become "annointed".

The 2nd option is cheaper and involves no bowing and scrapping - pay a premium for the car on the 2nd hand market and go and enjoy the car. The cost is lower overall and the resale value holds, even at the premium price you paid due to the current craziness in the market.


I am not inclined to take either option personally. There are numerous manufacturers who are more than happy to take my money.




Offline 360c

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Offline 360c

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They have multiple TdFs coming too, apparently.

Too late, that buyer has bolted.  The 675LT will be faster point to point in the driving that I do.



Offline 360c

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This is as good a place as any for this article I guess:

Ferrari's $2.6 million Aperta sells out before launch

by Agnieszka Flak and Jonathan Stempel

Ferrari's 1.86 million euro ($2.62 million) LaFerrari Aperta sports car had sold out before its official debut at the Paris auto show on Thursday - in a sign the super rich still clamour for any special edition of the luxury brand.

Only 200 of the hybrid convertible sports cars will be produced for carefully selected clients, with an additional nine made for use by the company during its 70th anniversary celebrations next year.

"For us a limited edition is a way to reward our most dedicated clients," sales and marketing head Enrico Galliera said at Thursday's launch.

"These 200 customers bought the car without having seen it; they went with faith."

The ability to sell highly priced models such as the LaFerrari Aperta highlights the brand's strength.

Limited editions are routinely used by high-end sports car makers to showcase new technology, maintain exclusivity - and prices - and are a major source of profit for Ferrari and Volkswagen-owned ultra-luxury peers Bugatti and Lamborghini.

Some analysts estimate they could make up about 10 per cent of Ferrari's revenues this year.

"They're hugely important to the mystique of the brand and their ability to continue to generate the sales that they need and that the markets demands of them now," said Ian Fletcher, an analyst at IHS Automotive.

Getting invited to purchase one of the vehicles is not easy, and being one of the growing number of super rich is not enough.

Interested parties have to show they are passionate about Ferrari - by owning several of the $US250,000 ($326,900) regular models and maybe another special one already - and by cultivating a relationship with the brand, for example by attending Ferrari events.

Demand for the LaFerrari Aperta was big, Ferrari said, and celebrity chef Gordon Ramsay was one of the lucky ones.
The company also makes sure nobody buys them just to make a quick buck by selling them on.

Rejection as a potential owner of one of the vehicles, whose value can appreciate greatly over time, can be so frustrating it led one Ferrari collector to sue the company for the "reputational injury" it had caused him, court documents showed.

The case was dismissed last week.

A yellow branded rev counter sits inside the LaFerrari Aperta. Getting invited to purchase one of the vehicles is not easy, and being one of the growing number of super rich is not enough.

The ability to sell highly priced models such as the LaFerrari Aperta highlights the brand's strength.
But Ferrari has been under pressure to justify its luxury multiples and to show it can expand the brand beyond exotic cars to fuel growth, with its stock price hovering below its October IPO price of $US52 and hitting a low of $US32 in February.

It stood at $US50.55 at 6.09pm GMT on Thursday.

Seeking to raise overall shipments to 9000 by 2019 from around 7700 last year by making the brand appeal to a larger demographic, Ferrari presented the GTC4Lusso T on Thursday, a four-seater with a smaller V8 turbo engine "specifically designed to be driven every day".

"For us a limited edition is a way to reward our most dedicated clients," sales and marketing head Enrico Galliera said at Thursday's launch.

However, Evercore ISI analyst George Galliers questioned whether Ferrari may become too reliant on special editions.

"We have questions as to whether Ferrari can continue to produce and sell special models in such volumes and at materially higher price points year in/year out for the indefinite future," he said.

Ferrari's Galliera argues the company does not make special editions for the sake of having them.

Traditionally they are brought out every six or seven years or earlier if there are some technological enhancements to showcase, as was the case with the F12 tdf that was unveiled last year.

"These 200 customers bought the car without having seen it; they went with faith," sales and marketing head Enrico Galliera said at Thursday's launch.

Then there are special occasions to mark.

Ferrari said it would produce 350 tailor-made vehicles, all inspired by iconic models from the car maker's past, again to celebrate its 70 years of existence. All of those have already been claimed as well.

Afficionados like Joe Adams, president of the 6300-member Ferrari Club of America, said special editions are a winning formula for Ferrari, with the exclusive club of buyers being "something a lot of people vie for".

"As long as they keep selling out before they bring the car to the market, it's going to work," he said.


AFR



Offline diabloinoz

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Not sure 200 is a particularly limited edition ... ~260 Diablo 6.0s were made ... and although quite rare, I wouldn't think they're limited.



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