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Offline mondi

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It would appear that reports of the Lamborghini Estoque's demise have been somewhat exaggerated. The four-door supercar debuted in concept form at the Paris Motor Show last year, and the manufacturer's statements at the time suggested that a four-door Lambo was in the works. The four-door, four-seat front/mid-engined supercar would have been a great departure for the marque, and with the world financial crisis it came as no surprise to hear earlier this week that it had been cancelled.
This report appears to have jumped the gun on Lamborghini's actual plans, however. Maurizio Reggiani, the firm's head of research and development, said, "The timing and market conditions are just not right for an additional model line," and many took that to mean that the Estoque was a no-go.

The company has released a statement in rebuttal, that neither confirms nor denies plans for a four-door Lamborghini:

In reference to recent press coverage commenting on cancellation of its Estoque project, Lamborghini has not taken any decision to produce its Estoque concept car, the four door performance saloon concept shown at Paris motor show in 2008.

"As stated when the car was shown, Lamborghini believes that if a third model line should ever be added to its product line up, a four door luxury performance saloon could be a logical product strategy. No decision has been made to produce the Estoque."
In the tradition of any savvy marketer, the statement is murky and doesn't say anything other than that the program has not been axed. But that's okay: in this case, "maybe" is better than "no," right?


http://www.worldcarfans.com/9090323.050/lamborghini-responds---estoque-not-dead-yet



Offline AshSimmonds

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This is a photo of the Lamborghini Estoque which is actually still only a concept vehicle. Word is this car was being used for a photoshoot and this is why is was it was just sitting out in public.

This car has not been confirmed by the folks Lamborghini for production and this is why this is such a rare photo: just not every day you see an Estoque just sitting outside some area chilling.

The Estoque is Lambo's attempt at a four door coupe version of a Lamborghini. It is pure sex on wheels and if the economy didn't go for the worse, potential buyers could have already put in orders for one.

The super exotic car is front engined and powered by a bullish Lamborghini V10. If ever confirmed for production it could cost in the mid 250 range.

This photo was first seen over at www.Exoticsonroad.com

http://luxvelocity.typepad.com/luxvelocity/2009/09/photo-of-the-week-lamborghini-estoque-in-the-wild.html





Offline Rat Boy

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"Word is this car was being used for a photoshoot and this is why is was it was just sitting out in public."

True. It was sitting on a rubber "road" and had a small chock under the front left wheel... :D
Cheers>>Jack

If you're not wasted, the day is.



Offline jim501

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Offline mhh

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Offline jim501

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Badly needs a V12 though.  :)

I agree, it was good enough for the Espada lol (seeing as I saw 2 of these the other day!)



Offline AshSimmonds

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Lamborghini considering a leap into luxury sedans

According to the latest reports from Automotive News, it appears that Lamborghini executives are considering a leap into luxury sedans. This move comes after they saw that all the prestige brands are trying it: Porsche with the Panamera and Aston Martin with the recently unveiled Rapide four-door sedan.

The Italian manufacturer is planning to equip the upcoming sedan with an all-wheel-drive transmission as well as a V10 engine, currently found on the Audi RS6 and capable to develop 580 hp. If built, the new Lamborghini four-door sedan will be based on the Estoque Concept, shows back in 2008 at the Paris Motor Show. Of, course the car was officially denied by the Italian manufacturer but now let’s be honest… they wouldn’t say a word even if the car was caught on the streets… Regarding the other models, Lamborghini said that it currently has no changes planned for the popular Gallardo while the Murcielago is scheduled to be redesigned in 2012.

http://www.4wheelsnews.com/lamborghini-considering-a-leap-into-luxury-sedans/




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Offline AshSimmonds

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http://www.motorauthority.com/news/1066849_lamborghini-well-confirm-third-model-within-weeks/page-2

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Lamborghini: We'll Confirm Third Model Within Weeks
 
By Marty Padgett

Lamborghini will decide by the "beginning of next year" on what form its third model will take--whether it's a sedan, an SUV or something entirely unexpected.


The resulting vehicle will not be on sale before 2016, says CEO Stephan Winkelmann.

A concept car in advance of the new vehicle seems a likely candidate for the upcoming 2012 Geneva Motor Show. In an interview at the recent Frankfurt Auto Show, Winkelmann said that "when we decide, we will show something."
Estoque on the outside

Winkelmann says it's clear that his company has to expand into non-sportscar segments to get to the profitability that's come to automakers like Porsche. That brand has become the business model for luxury automakers seeking to expand out of the supercar realm--automakers including Lamborghini, but also Bentley, Aston Martin and Maserati.

Lamborghini is one of the few luxury brands with just two models, he explains, and SUVs and sedans are the kinds of vehicles you have to build "If you want Lambos around in the future."

"It's different than in the Sixties," he explains.

Adding a non-supercar to the Lamborghini lineup has been on the drawing boards since 2007, when the brand hit record sales of more than 900 vehicles in the U.S. At the 2008 Paris Auto Show, Lamborghini unveiled the Estoque, a four-door sedan with chiseled styling that was later named to several best-of lists from the show.

The Estoque seemed a logical candidate for production, and Winkelmann says it's always a goal to produce batches of cars shown as concepts. Lamborghini will build 20 Sesto Elemento carbon-fiber supercars, after displaying that vehicle on last year's auto-show circuit.

"The Estoque was a bit different," he now explains. "At that time we wanted to test the reaction to Lamborghini outside of the super-sportscar segment."

Any new model would have to be consistent with the brand image, he says, and the Estoque proved a move outside of supercars would be the right move, he says.

SUV has the inside track?

Winkelmann confirms that by the beginning of 2012, "we will know more or less" which model it will build to accompany its Aventador and Gallardo supercars in showrooms.

While downplaying the importance of the Estoque, he confirms that "the SUV is a potential segment" and that part of the calculus for any new model is "what the group [VW AG] can do for you."

Volkswagen AG builds a trio of SUVs, including the Audi Q7, Volkswagen Touareg and Porsche Cayenne, and is in merger negotiations with Porsche, which builds the Panamera sedan.

Lamborghini has a track record for building SUVs, in the form of the military-grade LM002, which was built from 1986 to 1993, overlapping the years in which Lamborghini was owned by Chrysler.
Asia plays a big role

Whether it's an SUV or a sedan, the third model lineup at Lamborghini will be decided in part by how well it plays in Asia. Since 2007, sales in other markets have cratered: in the U.S., Lamborghini sold 290 vehicles last year, when it needs to sell 500 a year to be profitable.

In 2010, Chinese sales were approximately 200 units, balancing out the drop in American numbers.

"Asia/Pacific has given us the backup," he confirms.

With the region's growing importance, any new model will have to appeal to Asian customers so that it will "have a geographic distribution in the market to achieve the volumes" the company needs to make money, and to seed future growth.

"The biggest market for the future in terms of growth is in China," he adds. It represents "big opportunities in big segments."

Winkelmann doesn't see the U.S. economy rebounding in time to make a profit in 2012--"It's a market which is down too much in our opinion," he says--but he's still bullish on an eventual recovery, one that will be helped along by a new Lamborghini, no matter what shape it takes.



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